The NFL certainly had it right with the action on the field for Super Bowl 54, but there were millions tuning in for just the commercials. Many hoped to see action-packed, funny, hilarious, and advancing technology spots, but Google decided to go in a different direction. For those of you who happened to catch the “Loretta” commercial from Google, you’ll want to know the real story behind it all after drying your eyes.
Halfway through the second quarter of the game between the San Francisco 49ers and Kansas City Chiefs, a commercial featuring Google’s search engine appeared. At first, it seems like a common spot promoting one of the most prolific search engines in the world, but there is much more.
The 90-second spot has the voice of a man asking his Google Assistance to help him remember things about his wife, Loretta. She has obviously passed away, but he wants to keep all the things in his head that made her who she was even if it means remembering that she hated his mustache.
At times, you can hear him asking to remember the songs she liked or how they went to Alaska together to have some scallops. He giggles at times and wants to remember that Loretta “always snorted when she laughed,” but who is this tear-jerking gentleman?
According to USA Today
, the unnamed widower in the commercial has the voice of a real-life Google employee’s grandfather. The employee contributed to creating the emotion-inducing commercial spot, and it was an entirely in-house production which means no outside agencies helped make it.