Skip links

2020 Gerber baby is first adopted baby chosen for campaign

This year’s Gerber baby shows that love is the most important part of building a family.

Magnolia Earl, who will celebrate her first birthday on Saturday, has made history after being announced on the 3rd hour of TODAY Friday as the latest Gerber baby, a tradition that dates back to 1928.

The company said Magnolia is the first Gerber baby who was adopted, becoming the company’s latest groundbreaking spokesbaby in recent years. She follows in the baby steps of the first Gerber baby with Down syndrome and the first one of Hmong descent.

Magnolia’s parents, Courtney and Russell Earl, were joined by Magnolia and their older daughters, Whitney, 12, and Charlotte, 8, for the sweet surprise on Friday.

“This is incredible,” Courtney Earl said. “It means that when people see our families, or if you see a family that doesn’t necessarily match, that you don’t have to question the belonging of anybody in that family.”

“Mommy always says a family is built on love,” Russell Earl said. “We may all look different, but we’re one family.”

Read more at Today

Share with Friends: